REAP Climate Center is a nonprofit organization focused on empowering people to do nature-positive work at scale. We support scalable nature-positive solutions to mitigate climate change and benefit communities, economies, and ecosystems. Our programs span the arc from play and discovery to certification and job placement.

Our offerings, interests, and programs are as broad as our intended audience. We are interested in all things regeneration, and in calling all people in to help. With our holistic approach to the immense challenges posed by climate change and inequity, it’s crucial that our brand be consistent and help align our audiences around REAP’s core mission.

No matter how someone fits in – whether they’re a volunteer, a potential partner, or a workforce development client – we want them to know they’re helping shape something amazing through regenerative systems change.

The following pages outline REAP’s brand, from voice to colors to images. They are intended to help internal and external users communicate through the voice of REAP Climate Center. REAP’s designs should share our vision, drive towards our mission, and ultimately empower people to make real impact.